Tuesday, January 12, 2010

American Apparel's Legalize Gay Campaign


This is a window display of an American Apparel store in Chelsea, photographed on December 9, 2009. In the fall of 2008, Proposition 8 passed in California striking down the legalization of same-sex marriage. Taking a stance for human rights, American Apparel started an ad campaign to support the protection and advancement of gay rights, by printing "Legalize Gay" t-shirts for protesters at rallies and marches.

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